Every online merchant wishes to build a successful business, one in which merchandise continually flows out, income rises, and profits rise as well. Though there are many reasons for this, choosing your own store over a well-known marketplace such as Amazon is also one of the main reasons. Here are few reasons why merchants are selling on Amazon rather than their own store, at least initially. To do so you can even create amazon pro account
Infrastructure That Is Difficult to Compete With
As a caution, we are not advising you to fully quit your site. After all, if everyone with a brilliant idea did this, we would never have Facebook, Amazon, or Google. However, keep in mind that you are competing against very large organisations, the likes of which have invested billions of dollars in infrastructure and technology to create an exceptional buying experience regardless of platform.
And Amazon has consistently used its money to build out an ecosystem that would be nearly impossible for a new seller to replicate in any way, its scale allows for super-competitive pricing, and its structure and business model ensure that millions of active third-party sellers choose it as their primary online sales channel.
Amazon has the numbers
This is not meant to be a nasty question, but if you polled 100 people on the street, would they be more likely to have heard of your store or Amazon? Because of their size and longevity, Amazon and other massive online markets have a certain cachet to their identities. So create account in amazon pro account
Customers are also less inclined to trust you because you haven’t publicly earned your stripes as big-name online marketplaces have. It just means you would have a lot more work on your hands establishing trust with your own site than if you went with an existing marketplace.
Fees or High Overheads?
Surprisingly, online sellers who choose to build their own online store as their primary sales channel to avoid ongoing fees simply ignore or underestimate the huge overhead in time and money of both building an ecommerce store and driving traffic to it, not to mention the risk involved in pouring a large sum of money into a venture with no guaranteed success. Amazon’s path allows you to start selling online with little risk, and most of its expenses are only payable when you sell, so they are preset and readily accounted for in your price structure.